Building a Lead-Gen Site for Land clearing and Grading – My Experiment [VIDEO]

Alright, land clearing/excavation/grading/septic crew, listen up.

Spent the last 2 weeks diving deep into how your businesses show up online. Looked at literally 200+ websites in the excavation, grading, land clearing, and septic space across the country.

Frankly? Most are leaving serious money on the table. Like, dump truck loads of it.

Websites look like they were built back when dial-up was king. Zero strategy to actually get you leads. No clear call to action. Hard to navigate. Doesn’t build trust. Basically, a digital billboard collecting dust. Not a customer-getting asset. That’s a problem. Because your website should be your best salesman, working 24/7, even while your crew’s asleep.

Now, I’m not gonna sit here and pretend I’ve built 50 websites specifically for septic installers yet. That’d be BS. My background is 9 years deep in web marketing, PPC, and building sites that actually convert across different fields.

But I got obsessed with this niche. Your niche.

So, instead of just talking about it, I did the work. I took all those best practices, mashed ’em with hardcore conversion principles, and built a demo website specifically for a company like yours. No fluff. Just a clean, professional site designed for one thing: Turn visitors into paying jobs. Make your phone ring.

It shows exactly how a site in your industry should look and function to build trust and get leads consistently.

Why am I showing you this for free?

Simple.

1. I want to prove I understand your world and can build something valuable for it. Build trust upfront. Give, give, give.

2. I genuinely believe most of you are getting screwed by generic web designers who don’t understand lead gen or your specific customer.

3. I want to become the #1 go-to guy for websites that actually work in this niche. Top 1%. And you don’t get there by hiding.

Here’s the deal:

I’ve got the demo site ready. I can show you:

• How it looks professional and builds instant credibility.

• The specific elements designed to capture leads (contact forms, clear calls to action, trust builders like testimonials/galleries done right).

• How it’s structured to make visitors actually pick up the phone or fill out a quote request.

• Why it’s different from 95% of the sites I researched in your space.

No pitch. No pressure. Just showing you what good looks like, based on real research and experience. Think of it as free intel.